The company was set up because Michael Robinson wanted to re-create some of the vintage electric guitars that have since gone out of production. He wanted to create guitars with vintage sound and feel, but that were meant to be played not just collected, as he thought so many vintage guitars were simply for looking at, not touching.

Eastwood guitars now produce around 20 guitar models, which have been greatly received by players and reviews. They also produce bass guitars which are either reproductions of classic bass guitar designs or adopted from their guitar designs.